Account Services

At Visible Results, client service is about “pure innovation”

Every client benefits from the experience, creative thinking, and strategic vision of our account service professionals. Our account services team collaborates with our award-winning creatives, partnership management specialists, and business intelligence and data analysts to deliver superior outcomes for their clients.

These highly-skilled direct marketers are the heart of our organization. Their deep insights into customer behaviour and their commitment to innovative, result-driven campaigns are the basis for our consistently effective marketing programs. Their success is measured by the impact they have on retaining and making your best customers more profitable.

Our professionalism & integrity defines us

Visible Results have over time refined the sort of unique account service methodologies that define our organization. At the heart of them are: coordinated collaboration, deliberate analysis, ROI underpinned campaign forecasting, execution excellence, and a guiding corporate principle of “simple solutions; rigorous rationale.”

Your program is executed according to our customer lifecycle methodology

Audit & Understand

Implement

Our Subject Matter Experts will work with you to understand your current and potential customers and how we can successfully engage them with your brand.

Engage

Refine & Re-engineer

Tapping into knowledge from our global team and applying road-tested analytical toolkits, your account team will work along side you to better understand, define and segment your base to profitably attract, engage and retain customers.

Your best customers receive relevant & valued marketing communications

Your account team will work with you to plan the member communication cycle, to implement trigger and event communications, and to design the sort of exclusive promotions & offers that keep your best customers coming back to you and not your competitors.

We draw on the collective expertise of global practitioners

Our team is comprised of professionals from across the globe whose broad ranging experience spans the disciplines of DM, loyalty and CRM. To ensure the full range of our knowledge is brought to bear on each program, subject matter experts from throughout the organization provide additional expertise to the full-time team as needed.