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About Visible Results

Visible Results was formed in 1997 as the Customer Relationship Management (CRM) arm of the Atlantis Group – a New Zealand-based company that is a service-oriented leader in database management.

Global presence

We are a global organization with company owned offices located in New Zealand, Australia, Singapore, the United Kingdom, and the United States. We also offer our solutions through a network of authorized distributors in further reseller markets across Europe, the Middle East, and the Americas.

Our operational efficiencies benefit clients

Visible Results has centralized operations centers that allow the organization to benefit from:

• substantial economies of scale,
• a unified approach to architecture and standards that reduces integration complexity (and hence costs for new implementations),
• complete data security, and
• singular responsiveness.

Database management and technical development functions are conducted from a New Zealand hub, while global procurement is handled from the United States. The structure eliminates redundant functions and prevents infrastructure components from being duplicated. This in turn enables Visible Results to maintain cost efficiencies that are passed on to our clients.

Our innovative solutions carry worldwide patents

Visible Results holds a number of international trademarks and patents for its products and business processes. As such, Visible Results is the world’s largest marketer of read-write loyalty cards.

Because our commitment to integrity demands it, Visible Results elects to only work with a single player in a particular industry sector in a given market. Our clients therefore benefit from marketing positively differentiated solutions that yield competitive advantage and are protected from emulation.

We know loyalty programs

We understand the different ways that businesses can enhance and capitalize on their customer relationships and appreciate the complexity of the assignment to develop the right strategy and execute precisely.

Nearly ten years of specialist loyalty marketing experience means that Visible Results is able to bring to each business challenge a team of highly-skilled and experienced direct marketing professionals and state-of-the-art knowledge.

Our organization is fully integrated and able to concentrate the expertise of practitioners throughout Visible Results on any client issues regardless of geography. Through specialist consulting, implementation and account management services, we deliver customized solutions optimized for our client’s industry, business environment and model.

Some of our most successful programs have been implemented using our unique loyalty solution based on our patented technologies.

We’re engaged by innovative, market-leading clients

We have an extensive client base that spans more than a dozen industry sectors.

Our clients seek out our products and services because we combine a depth and breadth of market-current fact-based knowledge and experience, with unique perspective, creative thinking, deliberate planning, and an unwavering commitment to results-driven performance.